Events
  • Thursday, October 10, 2024
  • 11:00 - 12:00
  • Memo
  • Italy Arena - Pav. A7
  • Patrizia Menchiari Relationship marketing and guest experience expert

How important is it to inspire trust and convey positive emotions to the guest?
In this speech, marketing strategist Patrizia Menchiari, creator of CardioMarketing, explains how to communicate in a simple, concrete and emotional way.
Practical tips for abandoning narrative stereotypes and marveling with words, from websites to Whatsapp messages.

!function(f,b,e,v,n,t,s) {if(f.fbq)return;n=f.fbq=function(){n.callMethod? n.callMethod.apply(n,arguments):n.queue.push(arguments)}; if(!f._fbq)f._fbq=n;n.push=n;n.loaded=!0;n.version='2.0'; n.queue=[];t=b.createElement(e);t.async=!0; t.src=v;s=b.getElementsByTagName(e)[0]; s.parentNode.insertBefore(t,s)}(window, document,'script', 'https://connect.facebook.net/en_US/fbevents.js'); fbq('init', '1236088517064573'); fbq('track', 'PageView'); src="https://www.facebook.com/tr?id=1236088517064573&ev=PageView&noscript=1" />