AI for Hospitality: from theory to practice

The training intervention explores Artificial Intelligence (AI) and its revolutionary impact on the Hospitality industry. It defines AI and clarifies fundamental concepts such as Machine Learning, Big Data, Natural Language Processing, Chatbot, Data Lake, and Large Language Model. Analyzes the benefits of AI for Hospitality, such as automation and speed of decision-making. Discusses the use of AI in hospitality marketing, current capabilities and limitations. Explores risks related to privacy, data, ethical regulations, and provides methods for interacting with AI via prompts. Presents operational tools and strategies with practical case studies to understand how to make the most of it in your own facility.