Events

Imagine strolling among the trulli of Alberobello and reliving their history through 3D reconstructions generated by AI. Or imagine getting detailed information about a monument by simply pointing your smartphone at it, thanks to AR and drone footage. Augmented reality and drones introduce a new level of interactivity, while AI and sentiment analysis enhance the tourism experience. These technologies optimize tourist flows, monitor environmental impact, and gather essential data for effective marketing strategies.

The result? Authentic experiences and smarter destinations. Four cutting-edge startups will explore future perspectives, outlining goals and development directions to enhance accessibility of tourist destinations.


Moderator Lucia Tucci, Jr. Destination Manager Ideation srl.

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